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The Playbook

A seasonal board for fractional consultants

You don’t need to do everything.You don’t need to do it in order.

Pick the postcards that will help you get ready for what comes next.

Four boards of useful things you can choose to do during different commercial seasons - from the garden, the sofa, the beach, or between client calls. Not a course. Not a programme. Somewhere to find one useful job for the half hour you have today.

  • No order
  • No pressure
  • No desk required
SpringFeb / MarSummerJun / JulAutumnSeptWinterNov

Karen Frith
Anywhere Board

pick any one

Your Fractional Year

Open whichever one is useful today. Nothing here expires.

Spring Board · Feb / Mar

Get Ready for Q2

Spring clean the business before you try to grow it.

  • Read back your Q1 conversations
  • Name the problem buyers kept describing
  • Adjust your positioning to what you learned
  • + 7 more postcards
10 postcards · from 10 minutesOpen the board→
Summer Board · Jun / Jul

Get Ready for the Golden Quarter

The market may be quieter. You don't have to be.

  • Read your Multi Profile™ the way a buyer would
  • Choose the two problems worth September
  • Package one fractional offer properly
  • + 7 more postcards
10 postcards · from 10 minutesOpen the board→
Autumn Board · Sept

Make the Golden Quarter Count

This is the window you prepared for.

  • Send the messages you wrote in July
  • Be visible where your buyers already are
  • Start one conversation about a problem
  • + 7 more postcards
10 postcards · from 10 minutesOpen the board→
Winter Board · NovFirst edition

Get Ready for Q1

Use the quieter end of the year to make January easier.

  • Turn this year's work into proof
  • Send three Christmas messages
  • What do you want to be bought for next year?
  • + 7 more postcards
10 postcards · from 10 minutesOpen the board→

the quiet rhythm underneath:Refine in springBuild in summerConvert in autumnPrepare in winter

Ready when you are

No order. No pressure. No desk required.

Pick the things that will make the next season easier.

Your Fractional First® Agents can help you work through them from the garden, the sofa, the beach, between client calls or wherever you happen to have an hour.

The goal isn’t to complete the board.

The goal is to be better prepared for the opportunity that’s coming next.

Get the Fractional First® Playbook →More from Karen Frith